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The Retail Management Centre has been created to promote innovation and excellence in management in all kinds of companies that sell directly to final consumers, with the aim of improving their efficiency and competitive edge.
The centre's objectives are to generate and transmit knowledge in Retailing and it aims to carry out research as well as to provide training and services to companies and individuals with the aim of furthering the exchange of expertise within the sector.
The Centre Directors:
Xavier Bordanova
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Estrella Fernández
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He is backed by over 18 years of experience in management positions with retailing responsibilities in Norauto (Alcampogroup), Pepsico Restaurants Internacional and Vodafone. He currently develops retail management consultancy projects for national and multinational companies such as ONO, Librerías Bertrand (Bertelsmann), Cohiba, A Todas Horas, Instituto Madrileño de Desarrollo (IMADE). |
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She holds a degree in Psychology (UAB) and a Master in International Management (ESADE). She has over 15 years of management experience in Marketing and Retailing in Nike and Sara Lee. She has offered consultancy to various national and multinational companies from different sectors helping them to further their Marketing and Retail strategies. |
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Retailing Centre