Executive MBA

The Executive MBA at EADA is a broad spectrum career where you have the chance to learn not only through analysis and business study cases, but also through various transformative experiences related to personal development.

The company

General Management.

This course is part of the first year programme and focuses on how organizations achieve, sustain and renew their competitive advantages due to the particular ways in which managers take decisions to reach company objectives. Emphasis is placed on the analytical aspects of strategy definition and implementation processes, which then allows us to determine the tenets that guide the thinking and orientation of managers.

Company integration strategies.

This programme is part of the second year and rounds off the strategic management block. It presents possible scenarios that a company project may find itself in and prompts decision making depending on each situation. In this way the programme explores the development of new businesses, company growth, the consolidation of the company activity as well as aspects to do with company revitalization and renewal.

Financial Statements Analysis.

This programme enables us to analyse and interpret economic information about the company. It also shows us how to apply the right criteria for accounting. This analytical and diagnostic process enables us to take efficient company decisions.

Management Accounting.

In this course we study the concepts, techniques and procedures that are employed in cost accounting, which lead to better decision making and enable companies to evaluate activities that a manager takes responsibility for.

Investment analysis.

This course presents the essential techniques for evaluating the company's financial needs in the short, medium and long term. It also deals with different budget tools that are used to calculate these needs.

Management Control.

This course is part of the second year and enables us to link short-term activities with activities that should be undertaken in the long term as part of the company strategy. It familiarises participants with management control systems which enable us to ensure that company objectives are fulfilled.

Short Term Finance.

This course provides participants with financial tools for studying the viability of investments and for deciding on the right combination of financial instruments to satisfy short-term needs.

Corporate Finance.

This course lays a special focus on understanding the cost of financial resources and developing corporate relationships with financial institutions.

Operations Management.

This course develops skills for designing, planning and controlling operational systems in order to produce goods and services in compliance with quality and productivity criteria within a competitive environment.

Technology and Information Systems.

This course enables participants to study the contributions that technology and information systems can make to company strategy both as a support for existing activities and in order to facilitate innovation processes.

People Management.

This course is useful for people in management positions, helping them to define policies and give support to practices that aim to integrate, mobilise, compensate and develop people so as to achieve results on an individual as well as a company level.

Strategic Marketing.

This course provides the knowledge and tools needed to draw up the marketing plan and looks at its commercial connotations. Special emphasis is given to consumer behaviour and market research techniques.

Tactical Marketing.

The aim of this course is to introduce strategies that are coherent with the company's sales policy. The marketing plan that was previously drawn up during the analytical stage is now put into operation by means of the mix (product, price, distribution, sales force and communication).

The Manager

Management competencies profile.

Using an exclusive model designed by EADA, the participant diagnoses their personal, interpersonal, organizational and leadership competencies profile. Following a self assessment, they then draw up their individual development programme for the coming months with the aim of acquiring awareness around their current situation and the desired progress plan.

Leadership in action.

Participants study the multiple dimensions in which leadership can be developed and are then asked to take an active role and figure out their own impact and influence strategy, which will enable them to inspire trust and commitment in the people with whom they share a common project inside the company.

Impact communication

Personal influence and efficacy

The main challenge managers are faced with is that of intelligently combining moments of personal reflection and planning with a decided influence on the people they are in charge of. An emphasis is placed on acquiring habits which enhance both personal and group efficacy.

Strategic Management

It has been estimated that approximately 80percent of our time is taken up in negotiating with other people. We therefore need to know what the fundamental aspects of negotiation that can lead to satisfactory agreements for both sides are, and to develop negotiation skills in order to create value, as opposed to claiming value, which prevents us from reinforcing the relationship.

Creating and developing teams.

Working as a team is not easy and requires specific attitudes and aptitudes in order to succeed. Discovering sources of synergy that come from sharing ideas, reflections and experiences that can contribute to multiplying results is one of the key management responsibilities.

Personal development.

The main purpose of this module is to consolidate the pathway that leads to one's own personal development Through noting improvements in one's own competences and by receiving feedback from colleagues and professors, participants become aware of their development, and this reinforces a continuous improvement process on both a personal and a professional level.

One Global World

The Knowledge Society - Networked Companies.

A comprehensive understanding of the mechanisms of the knowledge society (intellectual capital, intangible assets, knowledge management, etc.) is essential in order to comprehend how knowledge companies work. The networked company and competition are concepts that can only be understood within the framework of the internet society.

Sustainability and company reputation.

The sustainable company is viable without exerting a negative influence on its social and ecological environment. Good sustainability management provides a company with an excellent reputation.

Dialogue and innovation.

Innovation is to having ideas and to applying them successfully. In order to innovate it is essential to stimulate a constant dialogue between the company and its surroundings so as to create a continuous flow of ideas, which enable us to go forward whilst taking into consideration the opinions and outlooks of all the elements involved.

International economy.

All the social, political and economic questions that affect the day-to-day management of the company's activities must be addressed within a global context, and they need to be taken into account when it comes to taking global management decisions.

Cross cultural management.

People management is the most important intangible asset during this era of knowledge. And how then should we manage people with different cultural characteristics? How can we go from the multicultural company to the intercultural company?

Company project.

The company project becomes one of the main ways of transferring knowledge that has been acquired throughout the programme. Participants are organized into multidisciplinary teams and must come up with a solid global project in search of entrepreneurial opportunities, a new business idea or the development of a specific project geared to the company of the participants themselves.
Participants receive support for their project from EADA, given by a solid group of experts who act as project consultants. These experts are at the service of the groups and offer them guidance in order to ensure that their projects are feasible and viable company projects in accordance with the standards demanded of participants.

Learning and Competing

Business simulation.

This is a space for competition and an immediate way to discover the impact of our decisions in the medium term. Participants work in teams and experience the repercussions that various general management decisions may have for a company. This is an ideal opportunity to take controlled risks and to find out the competitive advantages and company profits in an immediate way.

Doing business abroad.

During an intensive week participants are given the opportunity to see the particular way in which business is carried out in an environment that is different to their own, on an international level. This is an occasion for participants to come into contact with other professional experts and managers who from their practical experience (visits to companies and contacts with management teams) illustrate different company strategies within different cultural contexts. This is an excellent opportunity for networking on an international level.
The international week is hosted in a high-level European partner school which EADA has permanent contact with. It is carried out entirely in English.

Options

Options.

• Supply Chain Management
• Business Intelligence
• Global Finances
• Branding Strategies
• Mergers & Acquisitions
• Change Management
• Participants can choose from a series of optional programmes that will contribute the most to their future manager profile.
• These subjects are designed either in Spanish or in English to cater to different preferences.